ORLANDO, Fla., December 1, 2021 (Newswire) - OnAudience and Intuizi announce a solution to help brands create Cohorts of real-world activities. These Cohorts can now be used for machine learning modeling, business intelligence, footfall tracking, and ad segmentation while maintaining full compliance with all local privacy laws. Partners of both businesses can benefit from this collaboration, enabling the creation of complex, bespoke audience cohorts.

By leveraging advanced data collisions, Intuizi is able to process high-quality data controlled by OnAudience and processed in compliance with data privacy laws, synthesizing such data with Point of Interest or aggregated demographic data using Intuizi's High-Performance Compute network. This enables both parties to uncover geo-qualified audience segments based on attributes defined in the datasets.

These attributes can vary by client use case; customers can, for example, identify cohorts that can be mapped. Customers can refine these cohorts by colliding against other datasets, such as e-commerce or app history.

Thus, OnAudience has opened a new channel to distribute and monetize data; Intuizi's customers can model complex audiences, create high-value business intelligence, track footfall and create precise geo-targeted ad segments processed in compliance with GDPR; and audiences are better served with products, ads, and services that are more relevant according to their own behaviors.

Maciej Sawa, CEO of OnAudience, commented: 'Through our partnership with Intuizi, we enable their customers on their platform to query our data, identify cohorts that are relevant to them, and then request to utilize that data. We, therefore, gain incremental revenue from new customers.

Ron Donaire, CEO Intuizi, added, 'OnAudience data breadth enhances our offering by providing fuel to our advanced analytics engine. Their willingness to pioneer novel integrations to protect user privacy and provide value to customers is the definition of innovation. The data allows us to provide value to our customers through a win-win scenario for OnAudience.'

About Intuizi

Intuizi, Inc. was founded in 2019 by experienced marketing and technology professionals to build an easy-to-use subscription software solution and High-Performance Compute Network that could be used to improve media campaigns, could improve an enterprise's understanding of its customers and potential customers, and significantly improve the financial returns on customer acquisition and lifetime value.

To learn more, visit https://www.intuizi.com

Press Contact.
J Pescatello

Read the press release on Newswire Here

More Articles

August 12, 2020
Intuizi - The Data Deep Dive - SmartFinds Marketing - Melih Oztalay

Ron Donaire, CEO of Intuizi, talks about the evolution of digital marketing, measurement, and the cookieless future with the CEO of Smart Finds Marketing Melih Oztalay

Ron Donaire

August 12, 2020
Intuizi - The Data Deep Dive - MVP Marketing Results: Melvin Veasley

Ron Donaire, CEO of Intuizi, chats PPC, Search Box Optimization, and Keyword Tools with Founder at MVP Marketing, Melvin Veasley

Ron Donaire

August 12, 2020
Intuizi - The Data Deep Dive - Goal Aligned Media - David Young

Intuizi CEO, Ron Donaire, discusses Statistical Concepts in Marketing and how to select your dependent variables, How to work with imperfect data, and Mixed Media Modeling with David Young, CEO of Goal Aligned Media

Ron Donaire

may 14, 2013
Intuizi - The Data Deep Dive - Syapse - Vinod Subramanian

Intuizi CEO Ron Donaire chats with Vinod Subramainan, Chief Data and Product Development Officer for Syapse, about AI in healthcare, the importance of normalizing disparate data sources, and the value of leveraging Natural Language Processing.

Ron Donaire

may 14, 2013
Intuizi - The Data Deep Dive - X-Agency - Darwin Liu

Intuizi CEO Ron Donaire and CEO for X-Agency talk about optimizing pay per click advertising, AI replacing our jobs, and how to ensure your college student doesn’t use Chat GPT.

Ron Donaire

may 14, 2013
Geo-Spatial Data A Revolution for Live Events.

Geospatial data is used to understand live events such as sporting events and concerts. This data is collected through location-based tracking, social media monitoring, and analyzing attendee behavior and demographics. The data is used to optimize the event experience, understand audience behavior and preferences, and support local economic growth.

Ron Donaire

Request a your
Demo Today

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.