Ready to go
You don't need to build a model or wait for training runs. The LBM is live today, sending the audiences you create directly to your DSPs, social platforms, or data warehouse so results flow right into your existing workflow.
The largest living model of consumer behavior.
Our flagship model, trained by the world's largest de-identified consumer behavioral dataset of its kind. It never stops updating, analyzing billions of signals every day across real-world behavior, so what you see always reflects what's happening now, not last quarter.
Signal Interchange
Large Behavioral Model
Insights
Analytics
Forecasts
Expand what you’re able to understand about consumer behavior.
While a single dataset can be useful, when it's connected to the right context, it becomes far more powerful. You get a multi-dimensional view of digital and real-world behaviors.
- New signals ingested each day
- 16B
- To estimate the reach of a new audience
- <1 minute
- Prospects likely to match a customer profile
- 8x
- To refine an audience
- 17 seconds
Build high-intent audiences from real-world behavior.
Bespoke builds.
Audience categories are configured to your taxonomy instead of forcing your plan into someone else’s.
Smart reach.
Scale that follows behavior rather than broad demographic proxies.
Trusted accuracy.
Every signal is permissioned and de-identified before the model sees it.
Activation into your stack.
Deliver to the platforms your team already buys and measures in, without a new operating model.
Get started today with Intuizi’s Large Behavioral Model
Build in the console
The Intuizi Console lets you query the model yourself. Create audiences using real-world location, app, web, and CTV behaviors, refine them by intensity, and push them live in a few clicks. If you can describe the customer, you can build the audience.
Connect your own AI
Connect Claude, ChatGPT, or your own agent framework through our hosted MCP server, or integrate directly through the API and CLI. Additionally, Intuizi constructs agentic harnesses, so your team can query the model, build audiences, and activate without ever opening the console.
Connect with the Intuizi MCP ConnectorFAQs
It learns from de-identified, real-world signals across physical locations, mobile app usage, web browsing, and CTV viewing. This data comes from a network of permissioned partners and is de-identified before it ever reaches the model.
No. The LBM operates on Intuizi’s signal network, allowing you to build and activate audiences right away. If you decide to upload first-party data, the model matches it against real-world behaviors to give you deeper customer insights.
Standard segments are static lists that quickly become outdated. The LBM is a living model you query on demand, building audiences from live behavior tailored to your specific customer criteria rather than fixed pre-packaged categories.
Yes. It connects to systems like Claude, ChatGPT, or custom AI agents using our hosted MCP server. You can also build direct integrations into internal tools via our API and CLI.